Bolate, a leading domestic research and production enterprise of water purifiers, today announced a partnership with basketball superstar Zhu Fangyu, who will officially become the spokesperson for the Bolate brand. This collaboration marks a significant step for Bolate in enhancing brand influence and promoting a culture of healthy drinking water.

Since its establishment, Bolate has been committed to providing consumers with high-quality water purification solutions. With its innovative technology, excellent quality, and quality service, the company has won widespread market recognition and consumer trust. The partnership with Zhu Fangyu will further strengthen Bolate's leadership position in the water purification field and, with Zhu Fangyu's influence in the sports world, increase the brand's visibility among the public.

Zhu Fangyu, a legendary figure in Chinese basketball, has not only achieved brilliant accomplishments on the basketball court but is also beloved by fans for his healthy and positive image. Zhu Fangyu said, "I am very pleased to become the spokesperson for Bolate. Health is very important to me, and clean drinking water is the foundation of a healthy life. I believe that Bolate's products and services can bring health and convenience to more families."

At the signing ceremony, Bolate CEO Tan Shimin stated, "Mr. Zhu Fangyu's joining not only injects new vitality into our brand but also endows our products with a deeper concept of health. We believe that through Zhu Fangyu's influence and our professional technology, we can make more consumers realize the importance of healthy drinking water and choose Bolate as their family's water purification solution."

For this collaboration, Bolate will launch a series of marketing activities themed around Zhu Fangyu, including television advertisements, social media promotions, and offline events, aiming to convey the concept of healthy drinking water to a broader consumer group. At the same time, Bolate will also participate in public welfare activities with Zhu Fangyu to promote knowledge of healthy drinking water and contribute to society.

About Bolate: Bolate is a high-tech enterprise focused on the research and production of water purifiers, dedicated to providing consumers with safe and healthy drinking water. The company's product line covers various fields such as household and commercial water purifiers, and it has won widespread recognition from consumers for its excellent performance and quality service.

The partnership between Bolate and Zhu Fangyu is not only aｕｎｉｏｎof a brand and an individual but also a fusion of health concepts and sports spirit. We look forward to this collaboration bringing a healthier and more convenient drinking experience to consumers and contributing to the development of a healthy drinking culture in society.